The program

Communications

The program

The USIL Communications program produces professionals who evaluate and identify different public and private communication scenarios, propose innovative communication strategies and plans that satisfy current and future needs for these scenarios, and take the lead in producing effective communication products in a highly competitive, globalized environment.

 

CONCENTRATIONS

  • Business communication
  • Audiovisual communication
  • Journalism
  • Advertising

 

AREAS OF PROFESSIONAL ENDEAVOR

  • Reporter for print media, radio, television or Internet.
  • Newspaper or magazine director, editor, copywriter and/or correspondent.
  • Planner, director, supervisor, account executive and/or creative writer.
  • Media analyst, planner, director or supervisor at public agencies, in advertising areas of companies and in advertising companies (media companies and interactive advertising agencies, as well as direct and relationship marketing).
  • Press and image advisor and analyst.
  • Advisor and analyst on crisis management and public relations.
  • Director and account executive at consulting firms and in press rooms, in relation with image and public relations, as well as marketing at companies and institutions.

 

TESTIMONIAL

Hanna Houdali
Corporate & Government Affairs Senior Manager, Transformation Latin America - Mondelēz International
“At USIL, the entrepreneurial approach to communications has fostered a generation of professionals that break new ground and set the standard in business communication, where they put into practice what they have learned in corporate affairs, liaison with the media and governments, internal and external communication, good corporate governance, and so on, always keeping in mind the ethical considerations necessary to lead a team, an initiative, a dream.”

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